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箭牌家居:人文设计引领卫浴新潮流

Arrow卫浴:从边缘空间到增长引擎的进化论

2025年第六届中国卫浴T8峰会

On August 23rd, the 6th China Bathware T8 Summit, themed "Technology, Intelligence, Low Carbon, Global," was grandly held in Kunming. Mr. Lu Jinhui, Deputy General Manager of Arrow Home Group, was invited to deliver a speech titled "The Revolution of 1㎡: Evolution from Marginal Space to Growth Engine," elaborating on how bathroom spaces have evolved from a functional periphery to a growth core from multiple dimensions such as consumers, industry, enterprises, and national policies.

Arrow卫浴副总经理卢金辉在T8峰会上的演讲

At the same time, Arrow Home Group was honored with the title of "Bathroom Headline Brand" due to its excellent product power and brand influence. Mr. Lu Jinhui, the Deputy General Manager of Arrow Home Group, was awarded the "T8 Summit Co-Founder" award personally, and the company was also successfully selected into the list of "Outstanding Case of Used-to-New Replacement," becoming one of the focus brands at this summit.

From Small Spaces to Big Emotions: The Value Evolution of Bathrooms

In his speech, Mr. Lu Jinhui pointed out that although the real estate market is under pressure overall, trends such as the renovation of existing housing, the upgrade of intelligent products, and the rise of emotional consumption are bringing new opportunities to the industry. He emphasized that "bathrooms are no longer just functional spaces, but also important scenes for health management, emotional healing, and personal expression."

With the "1㎡ Revolution" as the core, he proposed that bathroom enterprises should focus on the real pain points of users and achieve transformation from "hardware suppliers" to "providers of health and comfort solutions" through the integration of technology, design, and service innovation.

Humanistic Products: Smart Technology Integrated into Daily Care

Arrow Home Group's multiple new products are a concrete embodiment of this concept. For example:

The P50 intelligent toilet not only has sleep-level silent operation (32 decibels) and first-class water efficiency standards but also supports double-pump boost to ensure powerful flushing even on high floors (such as the 35th floor), avoiding clogging problems. The P50 intelligent toilet reduces energy consumption and water consumption significantly through innovative technologies such as an efficient flushing system and water resource recycling, reflecting the company's philosophy of long-term care for users.

P50智能马桶

The K60 3D-SPA showerhead, through the three-dimensional water output technology, enhances the shower experience, creating a new experience of "3D enveloping shower," allowing every inch of the skin to feel the relaxation effect of a spa. At the same time, it introduces a dry-wet separation storage cabinet, making it convenient to take jewelry and hair ties as needed. This reflects the core concept of people-oriented. The meticulous care extends from physical relaxation to emotional soothing, meeting the high demand of young groups for "emotional value."

K60 3D-SPA淋浴花洒

The Mankou series bathroom cabinet cleverly combines a laundry and drying machine with a bathroom cabinet, which not only meets the needs of washing and storage but also completes the cleaning and drying of clothes, achieving efficient space utilization. The multifunctional storage space behind the mirror door is designed with reasonable division and various sizes of shelves to meet the storage needs of various items, making it convenient for placement during washing. This unifies function and aesthetics in a limited space, especially suitable for the current needs of existing housing renovation and quality upgrading.

Design and Service Double-Driven: From "Product Export" to "Brand Export"

Mr. Lu Jinhui also mentioned that Chinese bathroom enterprises not only need to maintain a leading position in product design and intelligence but also need to focus on brand globalization. "We cannot only do product export but also achieve brand landing and cultural recognition."

Arrow Home Group has been promoting localization operations in Southeast Asia in recent years, committed to upgrading "Made in China" to "Brand in China" and from outputting products to outputting lifestyles and values.

Green, Low Carbon, and Age-friendly: Sharing Social Responsibility with Enterprises

In terms of low-carbon technology, the P50 intelligent toilet has won the "2025 Sustainable Innovation Solution Award" through full-life cycle low-carbon design, achieving a reduction in water consumption of over 30%. The expansion of the age-friendly product line also responds to the national strategy of aging, with subsidies of up to 50% in some regions, and Arrow has been making early preparations in product research and development.

In conclusion, Mr. Lu Jinhui said, "We cannot stay at the stage of low-price and low-end competition. We need to achieve higher standards, better design, and superior service to make Chinese bathroom truly become the world's bathroom."

Arrow Home Group is exploring the maximum common denominator of user needs and industry value in the 1㎡ space with "humanistic design" as the core and "technology empowerment" as the wing, achieving a comprehensive evolution from the periphery to the core, from product to brand, and from manufacturing to intelligent manufacturing.

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