Quality Commitment and Entrepreneurial Spirit: Zhuoma's Journey to Xuchang
On September 15th, the sky was crystal clear, and the warm sun shone brightly. In Zhuoma's Zhongshan factory loading area, 32 tons of child-grade health putty were neatly stacked in a truck, filling the cargo area to the brim. The tarpaulin stretched out tight lines, as if preparing for a journey across thousands of miles. As the driver started the engine, the wheels began to turn slowly, and the truck, carrying Zhuoma's environmental commitment and the entrepreneurial spirit of the qipao military spouse, set off towards Xuchang, Henan. A new chapter of the central plains was opened with a story of "quality commitment" and "emotional responsibility".
In Xuchang, there is a woman who loves to wear qipao, named Zhang Yonghong. She not only has a deep affection for traditional culture but is also a military spouse, whose life is closely connected with the imprint of soldiers. Her husband and son were both soldiers, and she also has a group of veterans who are struggling with "skill transformation" after their military service.
"They were able to defend the country with guns in the military. When they return to society, they should have a way to make a living." With this pain and determination, Zhang Yonghong decided to do something for these veterans. On April 26, 2025, the signboard "Veteran Painting, Soldier's Nature" was lit up on the streets of Xuchang, and at the same time, the signboard of "Xuchang Decoration Craftsman Training Base" was also unveiled. Zhang Yonghong not only provides free skill training for veterans but also carefully builds a veteran club for them to rest and charge during their busy craftsmanship.
Zhang Yonghong knows that the hardworking spirit and strong execution ability cultivated by veterans in the military camp are the "craftsman spirit" needed in the decoration industry. She hopes to pass this spirit on and let veterans continue to shine on their new positions. The phrase "Wearing military uniform to defend the country, wearing work uniform to create brilliance" is not just a slogan, but her solemn promise to the veterans.
After more than a month of operation, "Veteran Painting" has quietly shown its responsibility. On the morning of May 11, 2025, at around 10 am, a fire broke out on the bottom of a van's cargo area in the traffic of the urban north环路. The owner of "Veteran Painting", Wang Cunlin, who happened to be returning to the store, immediately rushed back to the store to take out a fire extinguisher. His actions were as swift as emergency drills in the military camp, and he extinguished the fire in just a few minutes. To prevent any remaining sparks from reigniting, he warmly greeted the driver of the van and drove the car to his own courtyard to cool down the tires with water until he was sure that the safety hazard was completely eliminated before letting the driver set off. This scene is the most vivid illustration of the "Soldier's Nature" — even after changing to work clothes, the original intention of protection has never changed.
Zhang Yonghong's encounter with Zhuoma was a "mutual pursuit" of默契. From July 8th to 11th, 2025, at the Guangzhou Building Materials Fair, Zhuoma's child-grade health putty booth was particularly eye-catching. Zhang Yonghong, who came to the exhibition, couldn't help but wonder: why did this small bag of putty powder dare to take such a spacious booth in the most expensive building materials exhibition in the country? Is it due to strength, or just a trick?
Until she learned in detail, she found out that Zhuoma's child-grade health putty, with its hard-core performance, has built a home protection barrier and redefined the quality standard of wall decoration. It has long been the preferred material for high-end residential buildings, renovation of old houses, and health-sensitive spaces. More难得 is that Zhuoma's "child-grade" health protection not only covers children but also considers the elderly and pregnant women, who are more sensitive.
Zhuoma's extreme commitment to environmental standards is like a collision with Zhang Yonghong's original intention of "doing a business with conscience and warmth". In Zhang Yonghong's view, decoration materials are related to the health of tens of thousands of families, especially the living spaces of the elderly and children, which cannot be half-hearted. In the days that followed, she examined and selected repeatedly with the rigorousness and persistence of a military family — from product composition to production standards, from environmental certification to market reputation, every detail was verified in detail.
On September 7, 2025, Zhang Yonghong arrived in Shunde in a simple and elegant qipao. The gentleness of the qipao complemented the firmness in her eyes, adding a touch of sincerity to the negotiation. On September 8th, when she signed the contract with Zhuoma representatives, the contract on the table was no longer just a commercial cooperation certificate, but a solemn agreement of "quality protection" and "emotional entrepreneurship".
As the truck raced on the highway, every grain of the 32 tons of putty powder, condensed Zhuoma's commitment to "child-grade health". This is the confidence it brings to the central plains market, and it is also the hard-core strength of "running across the central plains".
In Xuchang, Zhang Yonghong has already planned the "mission" of this environmental material: it will enter thousands of households through the hands of veterans, and convey the concept of healthy home to more people; it will become the footprint of "Veteran Painting" with "quality and emotion", allowing veterans to win social recognition with their excellent skills and reliable materials.
When the truck finally drove into the Xuchang territory, the setting sun cast a warm glow on the cargo area. This journey from Shunde, Zhongshan to Xuchang has come to a perfect end.
Zhuoma takes root in the central plains with quality, competes in the central plains, opens up the national market, and writes a new chapter of environmental protection; Zhang Yonghong gathers veterans with emotion, allowing the military spirit to shine on the work clothes. The weight of the 32 tons of putty powder is not just the goods itself. It is Zhuoma's commitment to quality, Zhang Yonghong's help for veterans, and the witness of the coexistence and common prosperity of "quality" and "emotion".
In the vast plains of the central plains, this initial promise is quietly growing into a more moving future.
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