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设计共生计划”第四站:集至空间,探“集美好·至极致

Design Synergy Plan: A Journey into the Mind of Liu Huan Design Synergy Plan - Walking into the Fourth Stop at Jizhi Space Design

Initiated by Sina Home, with Yike Water Purification as the annual strategic partner brand, the "Design Synergy Plan – Walking into Design Studios" series continues to delve deeper. On November 19, 2025, the series visited its fourth destination – Jizhi Space Design. This episode features a conversation with the founder, Mr. Liu Huan, a thinker who has abandoned the "stylish" label to pursue systematic design methodologies. His insights bring a reverse perspective on the industry ecology and value creation to the concept of "Design Synergy".

Ideological Core: Gathering Beauty to the Utmost, Seeing the Real in the Best

The interview delves into the design philosophy, where Mr. Liu Huan succinctly summarizes the firm's pursuit with the phrase: "Gather beauty, reach the utmost." He explains that this means gathering all beautiful objects and life philosophies within a space and using design to materialize and scenarioize them. The key to realizing this concept lies in a unique working method. "We believe that design is not about forcibly弥补 (remedying) the shortcomings of a space, but about finding and amplifying its strengths." When taking on a new project, the team first identifies the inherent advantages of the house and uses these as the starting point for their creative work. This "focusing on strengths rather than shortcomings" approach ensures that each project shines with its unique charm and optimal value.

Value Co-creation: High-quality Brands as the "Key Empowerment" for Design Implementation

When discussing the relationship between brands like Yike Water Purification that enhance life quality and design, Mr. Liu Huan views them as indispensable "empowerers".

"Good design is always based on having relatively good product support, and together we can achieve implementation," he openly states. "The beauty of visual communication is only one aspect of design; the more long-term value lies in the real experience of living. Whether the objects you use are convenient and whether they enhance your healthy life, this is the lasting value of design." Therefore, brands like Yike, which improve the health quality of the water environment, naturally become key partners in realizing the ultimate value of design and creating a high-quality life for customers with designers.

Ecological Prospects: Anticipating an "Reverse Dialogue" Initiated by Designers

As a seasoned designer with deep insights into the industry, Mr. Liu Huan's expectations for the "Design Synergy Plan" go beyond simple resource matching, pointing to a more innovative future – the construction of a "reverse" communication platform. He accurately identifies the pain points of the current industry: "The current situation is that 'what the market has, we designers can choose from.'" He eagerly anticipates that the Synergy Plan can become a bridge to feedback the real needs and insights of frontline designers to brands and the market, thereby driving them to develop products more in line with contemporary user lives.

"At the same time, the Synergy Plan can help young designers break through traditional communication and propaganda barriers, promoting healthy and non-competitive exchanges in the entire industry." Mr. Liu Huan ultimately envisions a new and healthy industry ecosystem driven by design needs, product innovation, and collaborative development.

Plan Prospects

As the Design Synergy Plan reaches its fourth stop, our conversation with Mr. Liu Huan reveals that the connotation of "synergy" is deepening from project-level collaboration to industry-level ecological reconstruction. From the essence of "seeing simplicity," the integration of "building a path," the temperature of "LM" adherence, to the systematic method of "Jizhi," this plan is using its sustained penetrative power to gather diverse ideas, driving the design industry towards a more open, efficient, and genuinely human-centric future.

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