AI and Redwood Industry: The Future of Branding

When ancient redwood encounters intelligent algorithms, and traditional craftsmanship collides with digital technology, the 16th Redwood Brand Summit, themed "AI-Driven, Building a New Brand Ecosystem," initiates a profound dialogue about the industry's future.
This theme choice is a necessity of the times. Firstly, the State Council has explicitly issued documents stating that by 2027, artificial intelligence should be deeply integrated with key fields, and the application rate of intelligent terminals should exceed 70%. This is not just a suggestion but a clear national strategic direction.
At the same time, the pace of technological change is accelerating. Data shows that in the first half of this year, China's generative AI user base increased by 266 million, with a growth rate of over 106%, bringing the total user base to over 5.15 billion. This means that, excluding infants and the elderly, one in every two Chinese people is now using generative AI, and this number is still growing.
What do these data tell us? AI is no longer a distant "future time," but a true "present time." The fundamental human needs for a better life will not change because of AI, but the commercial forms to meet these needs will be reshaped. As an industry carrying profound cultural heritage, the redwood industry also needs to think about how to achieve transformation and upgrading with the help of AI.
When traditional craftsmanship meets intelligent technology, AI is bringing new possibilities to the redwood industry. It can help us understand market trends, making design more accurately capture contemporary aesthetics; it can optimize production processes and improve management efficiency, ensuring that every precious piece of redwood material is used to its fullest potential; it can also achieve precise matching of needs, allowing redwood enthusiasts to find trusted brands and desired products more quickly.
Therefore, the 16th Redwood Brand Summit is no longer just about conceptual discussions but focuses on practical applications. What we need to do is to transform AI into practical tools and feasible methods, providing the confidence for the redwood industry to move towards the future.
Let's explore together at this summit, around the theme "AI-Driven, Building a New Brand Ecosystem," how to transform AI into new productive forces for the redwood industry, promote high-quality and sustainable development of redwood brands, and revitalize traditional industries in the digital age.
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