2025广州设计周欧普照明新品发布会 2025广州设计周欧普照明新品发布会
On December 5th, during the 2025 Guangzhou Design Week, the opening ceremony and OLL new product launch of Ouyang Lighting were held as scheduled. The theme of this launch was "Light Beyond the Universe · Wormhole," which gathered industry experts, designers, and media representatives to explore the multifaceted possibilities of light. As an upscale design brand under Ouyang Lighting, OLL adheres to the philosophy of "Beyond the Visible" and the design principle of "People-Centric," launching a new product series to convey the brand's vision of "Light to All." At the event, the "2025 Light Beyond Design Co-creation Plan" was launched, with dozens of designers becoming the first co-creation partners. They will join forces with OLL to delve into product research and development, space case creation, and cross-industry collaboration. The launch also revealed the booth design concept created by MAD Architectural Office's Ma Yansong, interpreting the dimensional relationship between time and space. A group of design experts discussed the cutting-edge applications of light and design. By using light as a medium, Ouyang Lighting and OLL connect design and life, presenting lighting works that combine function, aesthetics, and emotional value. They are also committed to building a future "Light Beyond Design Ecosystem" and injecting continuous innovative vitality into the industry.

Keywords: 2025 Guangzhou Design Week, Ouyang Lighting, OLL, new product series, light design, co-creation, MAD Architectural Office, Ma Yansong, design innovation.
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